And then i open up my secret weapon that is the template file with all the shapes and font styles color pallets , co-coordinating color schemes all saved in this mama file!
Although the template file is big in itself but I start working from that file drag and drop stuff and start creating from the initial sketch. That sketch has been created before going to illustrator with the help of the input received .
Go around search the net you will find repeated shapes in the logos , a circle resembling a sphere , a swoosh resembling a speedy path a shadow to a cube , a globe!. Here are few examples as a result of entering logo images in Google .
You will see same shapes repeated … The point I am trying to achieve here is not that you shouldn’t be creative . My Point is be more creative and organized and prepared at your end ! Being a designer this is how you earn your money This sure is a fact that there is an artist in you who wants to be original , accept the fact that not everyone out there is an artist as original as you are. You might and can face times when you stand against the client of most typical taste and you will not always like what you have delivered at the end!. So be prepared for those as well , and how you will know that ? your initial questionnaire will help you find that out pretty easily.!
In my next posts I will explain the process further , The process of creating a sketch to the end result But THE EASY WAY
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